Singapore, June 4, 2025 — On the second day of NRF 2025 Asia Pacific, 3WiN continued to draw significant attention at its Innovation Lab booth (No. 2112), as industry professionals, platform sellers, and DTC brand representatives gathered to explore its cutting-edge customer engagement solutions. The event reached a highlight when 3WiN was interviewed and live-streamed by the official NRF media team — a strong recognition of its technological leadership and market influence.
A Hotspot for Independent and Multi-Platform Sellers
As a pioneer in AI-powered customer service solutions, 3WiN showcased its flagship products — ShopMate and LingChat — both designed to help sellers unify conversations across channels, automate support, and supercharge conversions on independent websites and e-commerce platforms.
ShopMate stood out for its ability to integrate seamlessly with independent sites, provide 24/7 multilingual AI service, and enable real-time, personalized responses based on a built-in product knowledge base. LingChat, 3WiN’s multi-channel messaging hub, received positive attention for supporting synchronized conversations across WhatsApp, Messenger, and other social platforms — including viewing historical chat threads within WhatsApp, a feature highly requested by cross-border merchants.
Solving Real-World Challenges for DTC Sellers
One of the visitors to the booth was Tailored Jewel, a premium diamond jewelry seller from Singapore. As an independent brand serving both B2B and B2C customers, the team expressed three core pain points:
- Customer Repetition Fatigue: Shoppers often ask repetitive questions and prefer live assistance over reading FAQ articles.
- Distributor Communication Complexity: B2B inquiries usually involve multiple agents and delayed response cycles.
- Fragmented Conversations: Shifting from website chats to WhatsApp often leads to disconnected experiences and loss of history.
3WiN’s AI-driven and omnichannel solutions address these challenges head-on by offering smart automation, unified messaging, and seamless human handoff capabilities.
Recognized by Industry, Trusted by Sellers
The NRF official media team’s live interview highlighted 3WiN as a rising innovator in the conversational commerce space. The booth’s high traffic and the strong interest from international visitors reaffirm the growing demand for intelligent customer service among APAC-based sellers.
3WiN remains committed to empowering digital-first brands with the tools to build trust, scale support, and convert conversations into revenue.
Visit Us at Booth 2112 (Innovation Lab) — NRF 2025 Asia Pacific
Curious to see how AI can transform your customer service workflow? Drop by our booth or book a personalized demo at 3WiN
