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9 Best Shopify Abandoned Cart Recovery Apps in 2025

In the competitive e-commerce landscape, reducing cart abandonment is crucial for business success. Here are 9 great tools that can help you recover those abandoned carts and boost your sales. 1. Carti Abandoned Cart Recovery 2. Recart FB Messenger Marketing 3. Abandoned Cart Recovery Email 4. AVADA SMS and Email Marketing 5. Abandon Aid 6. Retainful 7. Cart Saver 8. LiveRecover SMS Cart Recovery 9. PushOwl Web Push Notification These 9 tools each bring something valuable to the table when it comes to recovering abandoned carts. By using them effectively, you can significantly improve your e-commerce store’s performance and turn those lost opportunities into sales.

2025 Promotional Calendar: What It Is & How to Create One for Effective Marketing Management

73% of marketing teams using structured calendars report improved campaign performance according to Gartner research. A promotional calendar serves as the backbone of strategic marketing management, enabling teams to visualize campaigns, coordinate cross-functional efforts, and maintain brand consistency across all channels. Why Every Marketing Team Needs a Promotional Calendar？ Key Components of Marketing Success Effective promotional calendars contain three essential elements: Best Practice: Integration Matters Marketing management experts recommend syncing your promotional calendar with: Step-by-Step Guide to Building Your Calendar 1. Strategic Foundation Development Start with data-driven insights from your: 2. Multi-Channel Orchestration Top marketing teams allocate resources across channels using this proven column: Channel Type Budget Allocation Success Metrics Owned Media 40% Engagement Rate Paid Media 35% ROAS Earned Media 25% Share of Voice Tips from Marketing Operations Leaders Tools for Modern Marketing Management Streamline calendar creation with these recommended platforms: Implementing a professional promotional calendar elevates marketing management from reactive to strategic. By adopting these research-backed practices and tools, teams can achieve:

20 Top Live Chat Successful Strategies

Live chat has become an essential tool for businesses to engage with their customers and drive success. Here are 20 top strategies to make the most of your live chat: 1. Quick Response Time 2. Friendly and Professional Tone 3. Proactive Engagement 4. Multilingual Support 5. 24/7 Availability 6. Seamless Integration with Other Systems 7. Knowledgeable Agents 8. Problem Resolution 9. Follow-Up and Feedback 10. Mobile Optimization 11. Chat Transcripts 12. Use of Chatbots 13. Social Media Integration 14. Customization 15. Data Security 16. Customer Segmentation 17. A/B Testing 18. Collaboration with Other Departments 19. Agent Performance Monitoring 20. Continuous Improvement By implementing these 20 strategies, you can enhance the effectiveness of your live chat and provide a superior customer experience, leading to increased customer satisfaction, loyalty, and ultimately, business success.

E-Commerce in Emerging Markets: Opportunities and Challenges

In recent years, e - commerce has been booming in emerging markets around the world. These markets, which include countries in Asia, Africa, and South America, present both significant opportunities and unique challenges for e - commerce businesses. Let's take a closer look at what these are.

How DeepSeek Empowers Sales Teams: Revolutionizing Strategies and Boosting Efficiency

As Customer Support Lead, I’ve seen firsthand how technology can transform workflows, and DeepSeek is a prime example of this transformative power, especially within sales teams. My team and I have been closely following its impact, and the results are compelling. DeepSeek isn’t just another AI tool; it’s a comprehensive solution that streamlines processes, enhances decision-making, and ultimately drives revenue growth. Understanding DeepSeek’s Impact on Sales DeepSeek’s capabilities extend far beyond simple data analysis. Its advanced AI algorithms provide sales teams with a powerful toolkit to improve every stage of the sales cycle. From lead generation and qualification to closing deals and post-sale support, DeepSeek offers significant advantages. One of the most impactful applications is lead scoring and qualification. Traditionally, sales teams spend considerable time sifting through leads, identifying potential customers. DeepSeek’s predictive analytics can rapidly assess leads based on various factors—website activity, social media engagement, purchase history, and more—providing a prioritized list of high-potential prospects. This allows sales representatives to focus their efforts on the most promising opportunities, maximizing conversion rates and minimizing wasted time. Furthermore, DeepSeek excels at providing actionable insights into customer behavior. By analyzing vast amounts of data, it can identify patterns and trends that might […]

How to Use Voice of the Customer (VoC): Practical Examples & Explanation

How to Use Voice of the Customer (VoC) is a systematic approach to capturing customer expectations, preferences, and pain points through direct and indirect feedback. According to Gartner, organizations with mature VoC programs achieve 10% higher customer satisfaction scores and 1.5x faster revenue growth compared to peers. How to Use Voice of the Customer (VoC) Strategy: 6 Actionable Steps 1. Define Clear Objectives Align your VoC program with business goals like reducing churn (example: Netflix decreased cancellations by 25% through personalized content recommendations based on viewing feedback). 2. Choose Feedback Channels Combine quantitative and qualitative methods: 3. Analyze With Advanced Tools Leverage AI-powered platforms like Qualtrics XM to: Real-World VoC Examples Case Study 1: DoorDash’s Feedback Loop Implemented real-time delivery experience surveys resulting in: Case Study 2: Weather App Optimization A travel tech company used in-app feedback to: Best Practices From Industry Leaders Proven methods from Forrester’s CX Index leaders: Common VoC Implementation Mistakes Avoid these pitfalls identified in McKinsey’s CX research: Measuring VoC Success Track these KPIs recommended by the CXPA: Metric Industry Benchmark Optimization Tip Response Rate 25-40% Offer loyalty points Sentiment Score 75%+ Positive Use emotion detection AI Getting Started With VoC Begin with these steps from […]

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TikTok Shop Expands to Brazil with Full Rollout

The much-anticipated arrival of TikTok Shop in Brazil is slated for April 2025, marking a pivotal moment for the platform’s global e-commerce strategy (source: SendFromChina; source: Substack). This isn’t just another market entry; it’s a strategic push into Latin America’s most rapidly growing digital economy. As TikTok navigates regulatory landscapes

Tariff Issues Prompt Amazon Sellers to Withdraw Promotions

The recent U.S. tariff hikes on Chinese imports are already having a significant impact on the upcoming 2025 Amazon Prime Day, forcing many sellers to reconsider their participation strategies — a shift that could bring notable changes to this annual shopping event. Seller Dilemma: Promotional Pullback Under Tariff Pressure For

Temu’s Steep 145% Import Charges Spark Outrage in America

The sudden appearance of substantial import charges on orders from the popular e-commerce platform, Temu. Known for its incredibly low prices, Temu’s recent implementation of fees, sometimes reaching as high as 145% of the order value, has understandably led to Temu’s Steep 145% Import Charge Triggers Consumer Outrage in America.

Russia’s E-Commerce Landscape in 2025: Regional Growth Insights

It’s impossible to ignore: Online Shopping Surges Across Regions in Russia, moving from a niche activity to a mainstream habit. Let’s dive into the statistics and facts that paint this picture, drawing on reliable data and my own observations in the field. The Profile of the Modern Russian E-Shopper E-commerce

AI Leads the Way: Google’s Online Ad Revenue Climbs 8.5%

Google has once again reinforced its dominance in the digital advertising world. According to its Q1 2025 earnings report, the tech giant’s online advertising revenue surged by 8.5% year-over-year, reaching an impressive $66.89 billion. While this growth is noteworthy in itself, the real game-changer lies beneath the surface: artificial intelligence

Historic Drop: Trump’s 100-Day Approval Rating Falls to 80-Year Low

In a striking political development, former President Donald Trump’s approval rating after the first 100 days of his second term has plunged to the lowest level recorded in nearly 80 years. Historically, the 100-day mark is a crucial period for American presidents, offering an early glimpse into public sentiment and

Shopee Leads, with Lazada and AliExpress Close Behind — How Should Sellers Strategize?

As Southeast Asia’s digital economy continues to boom, Singapore remains a highly competitive hub for online shopping. In 2025, the latest web traffic insights confirm that Shopee continues to dominate the e-commerce landscape in Singapore, with Lazada and AliExpress following close behind. In this article, we’ll break down the top

Amazon Launches Haul for Budget Products – Seller Registration Now Open

Amazon has officially opened the doors to its new low-cost shopping channel — Amazon Haul — a dedicated marketplace for budget-friendly, white-label products. This move marks a major strategic shift as the e-commerce giant steps up efforts to compete with fast-rising platforms like Temu and SHEIN. For sellers, this is

Why Shein Prices Are Rising: Tariff Hike Causes Up to 377% Surge

In recent years, Shein has become one of the most popular global shopping platforms, especially in the fast fashion sector. However, many customers have noticed a steady increase in prices across the platform. This price hike has caught the attention of both consumers and industry analysts, prompting questions about the

Ozon Adjusts Seller Commission Policy: Lower Logistics Fees, Soaring Commissions

Ozon, Russia’s leading e-commerce platform, has made a significant update to its seller fee structure, effective from June 1, 2024. The headline change? While logistics costs have been reduced, sales commissions have risen sharply—posing new challenges for cross-border and domestic sellers alike. Detailed Breakdown of Ozon’s New Seller Fee Policy

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