April 10, according to the latest data from Marketplace Pulse, more than 60% of the current top 10,000 sellers on Amazon were registered before 2019. Despite thousands of new sellers joining every day, early registered sellers still dominate. Five years ago, half of Amazon’s best-selling sellers already had at least four years of selling experience. And today, that sales threshold has risen to more than six years. Marketplace Pulse’s research shows that sellers who registered before 2016 now account for nearly 30 per cent of the total number of best-selling sellers. While those who registered between 2016 and 2018 each contribute about 10 per cent of the total. While this structure has remained stable in recent years, data shows that nearly 10 per cent of best-selling sellers have registered in the last two years. The market, while barriers have risen, is still penetrative for strategically minded new entrants. However, the vast majority of sellers never reach this height. Less than 8 per cent of all sellers who registered before 2019 are still active today. Activity rates for more recently registered accounts have improved over time, but remain below 20 per cent for sellers registering in 2022. Under 30 per cent […]

As 72% of marketers planning to enhance AI application, it is critical to understand modern marketing strategies. This article explores 24 essential marketing types that combine cutting-edge technology with proven methods to help brands thrive in the digital-first era. 24 Marketing Types 1. AI-Powered Content Marketing Gartner predicts 65% of content will be AI-assisted by 2025. Successful implementations combine: Brand Example: Adobe’s AI content assistant increased blog engagement by 40% while reducing production costs. 2. Vertical Video Marketing TikTok-style formats now drive 92% of mobile-first brand interactions (Social Media Today 2024). Essential elements include: 3. Neuro-Marketing Integration Pioneered by experts like Dr. Gemma Calvert, this strategy uses: Nestlé achieved 28% higher recall using neuro-optimized packaging. 4. Blockchain-Powered Loyalty Programs Deloitte’s 2024 retail report shows blockchain increases redemption rates by 63% through: 5. Holographic Experiential Marketing Microsoft’s HoloLens 3 enables: 6. Predictive Conversational Marketing Combining Drift’s AI chatbots with Salesforce data: 7. Sustainability Storytelling Accenture reports 64% of consumers pay premium for authentic eco-narratives. Effective tactics: 8. Metaverse Brand Embassies Gucci’s Roblox store generated $12M in virtual goods sales. Key components: 9. Predictive Personalization Engines Amazon’s 2024 CX report shows 360° personalization increases conversions by 38% through: 10. Voice Search Optimization With […]

Wildberries is the largest online marketplace in Russia, offering a wide range of products, including women’s, men’s, and children’s clothing, footwear, accessories, beauty products, toys, electronics, books, stationery, sports goods, and household items. The platform was founded in 2004 by Tatyana Bakalchuk and has since grown to become one of the most popular e-commerce platforms in Russia, with a market share of over 13% as of 2021. Entry Requirements for Wildberries Register a Seller Account: Provide Business Information: Pay the Security Deposit: Accept the Platform Terms: Create Product Cards: Choose a Fulfillment Model: By following these steps, you can successfully start selling on Wildberries and tap into its large customer base. Benefits of Wildberries Selling on Wildberries offers numerous benefits for businesses, especially for those looking to tap into the Russian e-commerce market. Here are some key advantages: Large User Base Wildberries has a massive user base, making it one of the largest online retailers in Russia. With over 48 million monthly shoppers and 4.5 million daily orders, it provides sellers with a direct pipeline to a vast and hungry market. Well-Developed Logistics The platform offers efficient and fast delivery, which is crucial for successful sales. Wildberries controls last-mile delivery […]